links for 2007-06-29
June 29th, 2007 by Nomadishere
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As much as things suck,
As bad as they get,
If you got cheated on,
If you’re broke or in debt…If you’re aging or balding
or get a cold sore,
Don’t ever forget:
IT COULD ALWAYS SUCK MORE!
Archive for June, 2007
links for 2007-06-25
June 25th, 2007 by Nomadishere
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“The art and science of building active, mutually beneficial consumer-to-consumer and consumer-to-marketer communications.”
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Yahoo sites, the Time Warner network and Google sites were the top-ranked web properties in May, according to the comScore Media Metrix monthly analysis of U.S. consumer activity at top online properties, reports MarketingCharts.
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comScore Media Metrix today released its monthly analysis of U.S. consumer activity at top online properties for May 2007, which saw traffic increase to movie-related sites as the summer movie season kicked off, political sites with the presidential debat
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A review by Silverpop of 150 email marketing campaigns’ landing pages has found that many fail to grab attention quickly and some are confusing and cluttered, despite studies showing that up to 50 percent of visitors to landing pages will abandon the page
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“Email marketers spend a lot of time and energy creating targeted, relevant campaigns, but then fail to carry the ball across the goal line due to lackluster landing pages,” said Elaine O’Gorman, vice president of strategy for Silverpop. “Landing page opt
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A review by Silverpop of 150 email marketing campaigns’ landing pages has found that many fail to grab attention quickly and some are confusing and cluttered, despite studies showing that up to 50% of visitors to landing pages will abandon the page afte
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The Wall Street Journal reports that Business.com may draw suitors bearing anywhere between $300 and $400 million (via MarketingVox).
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According to a new study from Bridge Ratings on the status of the Howard Stern listener base, nearly two million Stern fans tune in to either the satellite or webcast version of his show on Sirius.
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An IDC Internet advertising report forecasts advertising online to nearly double by 2011. Search is expected to lose its dominance as broadband adoption increases demand for video and rich media advertising.
links for 2007-06-22
June 22nd, 2007 by Nomadishere
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Social media is one of the hottest online marketing trends these days and it’s no secret that everyone is trying to find ways to utilize it more effectively. After all, getting your product, service or web site into the mix of existing conversation is a g
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Marketers generally create landing pages for pay-per-click campaigns or other advertising campaigns. So, why not create them for social media sites? Granted, it may seem impossible because it is hard to change the layout of your blog or website just for v
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The Paid Links Economy from Philipp Lenssen at Google Blogoscoped is a nice, thoughtful follow-up to last week’s paid links debate that erupted after Google’s Matt Cutts featured a new way to report paid links. There’s plenty of the history of link buying
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Seth Godin is widely known as one of the foremost advocates of “permission marketing,” promotional campaigns that don’t rely on interrupting the attention of your customers, but rather engage them and even turn them into enthusiastic advocates that volunt
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Popularity contests increasingly decide what people see on the Web. Features like most-viewed, most-popular and most-emailed lists democratize news and information, advocates say, letting consumers play a role in what’s deemed worthy of others’ attention,
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Pam Swingley founded Savvy Internet Marketing to provide businesses with Internet marketing consulting services that deliver the best possible return on their marketing investments.
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Simply run a search, find a site that you like and click on ‘I like it’ to move it up the rankings. And move it up the rankings you can. I took a site that was listed in the 100th position and turned it into one ranked on the first page.
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Social human powered search engine.
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Today’s Web is a social entity that embraces a people-centered approach. People create the online buzz - the same online buzz that afterwards crosses media barriers and shapes the news. With Collactive, your own member base, your community, can be the sou
links for 2007-06-16
June 16th, 2007 by Nomadishere
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One in three internet users say that their purchase decisions are influenced by sites with social content, according to a January 2007 survey conducted by JupiterResearch. The survey, which was commissioned to explore how consumers use social networking s
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When it comes to influencing online purchases, positive reviews in Amazon may trump online ads, per a new survey.
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Google My Maps is sexy. People export data into XML and plug it into a map. Yet, no single person wil ever functionally use this map. Yes, you can see where doctors are located near to you. But…
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A few weeks ago Steven Aldrich, a VP of strategy for small business software (and now marketing) company Intuit, delivered a speech in which he presented an amazing statistic. According to Aldrich, roughly 6 million businesses are started annually in the
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Unfortunately much of my time at the Kelsey Group’s local conference yesterday and the previous day was spent in meetings in the hallway. Thank goodness Donna Bogatin was covering so much of the show. I saw Peter Horan’s keynote but missed most of the
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Acquiring customers is the “number one pain” of small businesses, so said Steven Aldrich, VP, Strategy and Innovation, Small Business Division, Intuit, yesterday in his Kelsey “Drilling Down on Local” Conference keynote.
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Local is heating up. “Try our Yellow Pages on the Phone!” Jingle Networks shouts. And why not, it has a U.S. patent to back its business model up, the company announces today:
U.S. Patent 7,212,615 (Criteria Based Marketing for Telephone Director
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Jason Calacanis touts his new “human powered” search service–Mahalo.com–is “here to help.” For help with Mahalo itself though, Calacanis has gone somewhere else: LinkedIn.
links for 2007-06-13
June 13th, 2007 by Nomadishere
links for 2007-06-11
June 11th, 2007 by Nomadishere
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USAToday.com is about to unveil its revamped version, starting this week-end. Upgrades will focus on building a community and developing a ‘network journalism’ concept, through increased interactivity, the use of personal profiles and more. This might
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It’s hard to hold conversations when everyone who’s talking has varying views on the definitions of key vocabulary. Yet our entire industry is talking about social media — and I defy you to find two people that define social media the same way. Dete
links for 2007-06-10
June 10th, 2007 by Nomadishere
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Tracking your buzz is really something that is becoming more and more important over and will continue to increase in importance as time goes on. Everything is going social right now and messages fly around the web at a million miles by hour. In order to
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Commentful is a service that tracks blog posts and more and notifies you whenever a new comment has been added.
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Find opinions on topics that interest you
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There’s no mistaking that professional photographers, print and web designers love Adobe Photoshop, and all the creative tools it brings to the table. This program is so popular, it’s a good bet that when you see an amazing photo, your first inclination i
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When it comes to presentations, the problem is that bullet points are the right answer to the wrong question. If the question is, “How do I condense 120 pages of text down to 12 pages of text?” then bullet points are the right answer. But in a visual pres
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Cliff Atkinson is an acclaimed writer, popular keynote speaker, and an independent consultant to leading attorneys and Fortune 500 companies. He designed the presentations that helped persuade a jury to award a $253 million verdict to the plaintiff in th
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Recently I was surfing the web for the best AJAX and CSS based tabs, menus for one of my project. In the process,I found some really good resources from fellow developers and thought to share the same with you all.
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A few minutes ago I was sitting around wondering what I should write. It was then that I realized that it was close to 4AM. I back tracked a bit and took a mental inventory, and noticed that most of my best posts had been written sometime between 2AM and
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Webcasts on powerpoint presentation creation.
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Search Engine Marketing is the wave of the future. Get ahead and learn the most actionable search marketing items now. Attending this seminar will provide you with a concrete understanding of how SEO, Link Building, Social Media, PPC and Online Branding c
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When it comes to search marketing for retailers, social networking sites and two of the smaller search engines are gaining in importance, according to two new reports.
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This is my personal weblog. I work for Converseon as Director of New Media Strategies. Everything posted on this blog is my personal opinion and does not necessarily represent the views of my employer or its clients.
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ONLINE’S SHARE OF U.S. MEASURED media spending is poised to grow to 12 percent in 2006–up from just 10 percent a year ago, projects Madison Avenue’s leading source for ad tracking data. TNS Media Intelligence, which Tuesday released a mid-year update of
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NEW YORK: Andrew Bogolubov and Bob Maistros have announced the launch of NewPR Group, a new New York-based communications firm. The partners previously served together in senior roles at Robinson Lerer & Montgomery. NewPR will have a special focus on the
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Business confidence was abundant in the PR industry in 2006, dovetailing as it has over the past few years with the fundamental changes in marketing taking place in every sector. All in all, this seems to be a great time to be in public relations.
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Events, analyst reports, a list of companies offering monitoring services, interviews, links to blog analytics research papers and to media coverage of blog monitoring services
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Part of the fun of social media is the way it touches so many disciplines—or, for you corporate types, so many functional silos. Word-of-mouth and all the forms of online media challenge the traditional divisions, so we get to see how different specialt
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Most of us have been there. You can just barely afford to pay the rent. But forget about buying furniture — not if you want to eat, anyway.
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Creamer is referring to an Financial Times Op Ed piece quilled by Lord Saatchi which basically underscores the great divide between old marketing and new marketing. It also represents everything wrong with traditional advertising world - marketer, agency
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Forrester Research has just released a report on Enterprise RSS, and has struck a chord that I’ve been humming a lot in my head lately - we’re drowning in data.
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This is simple and elegant way of representing your content when your pages have tons of content to display.
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In true new marketing spirit, I’ve created what should be the next Nike commercial. It’s a tribute to Tiger. It’s a tribute to Creativity. It’s the embodiment of everything the Nike brand stands for.
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Now I am going to tell you about a scorpion. This scorpion wanted to cross a river, so he asked the frog to carry him. “No,” said the frog. “No, thank you. If I let you on my back, you may sting me and the sting of the scorpion is death.” “Now,
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Remember that widely misunderstood quote that computers wouldn’t be of any use in the home, the one that’s gone down as a stand-in for the tendency to downplay the importance of technological change? We wonder if this op-ed piece from the quill of Lord Ma
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If you’re looking for new ways to use media to help you relate better to other people, you’re in the right place!
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Web 2.0 Concepts Examined: Are Enterprise Mashups a Fad or the Future? (SocialComputingMagazine.com)The main page of John Musser’s excellent Mashup Feed site enumerates the average creation rate of brand-new offerings, presently showing there are 3.17 new mashups created every day. The implication, says Enterprise 2.0 and social computing expert Dion
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YouTube and MySpace are all about enabling unbridled self-expression and the frictionless assimilation of micro communities populated by like-minded audiences.
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Taxonomy is the practice and science of classification. The word comes from the Greek τάξις, taxis, ‘order’ + νόμος, nomos, ‘law’ or ’science’. Taxonomies, which are composed of taxonomic units known as taxa (singular taxon), are frequently hier
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“To find something comparable,” said Rupert Murdoch to Wired Online in July 2006, “you have to go back 500 years to the printing press, the birth of mass media – which, incidentally, is what really destroyed he old world of kings and aristocracies. Te
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Agency executives are echoing Senay’s breathless talk about digital media’s place in the industry’s future. Also known as social media, the digital Web 2.0 movement - which was once a new frontier in the marcomms industry - has become both a rallying cry
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Lead exchange. Yeah, seriously.
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Adweek piece on the intensifying revolving CMO door within the automotive industry. It’s a pretty chilling account of musical chairs on crack, with the likes of the following companies shifting (or is it shafting?) their CMO’s in the past few months:
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BRAVIA Commercial: Extended version. Back. A standards-based browser and quicktime are … Colour like no other. © 2005 copyright Sony | BRAVIA | BRAVIA 06.
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Ok, last Mahalo related post for a while I promise! Just one thing I really like about this web site is the amount of community involvement Jason Calacanis uses to make announcements and generate feedback. This is Social Network marketing at its finest, “
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Sean Percival is a web developer and author from Orange County, CA. He likes to experiment with Social Networks and new media. As if a blog wasn’t enough he even has an ego domain found at seanpercival.com. Oh and sometimes he writes stuff for Mashable.
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The Apple iPhone combines the functionality of an Internet-enabled cellphone with that of an iPod.
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I would love to come up to the SMX conference on Monday or Tuesday and discuss/debate human search with the SEOs at the event.
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RSS, Atom and XML Web feeds are changing the way business communicate and collaborate. Get the right information to the right people at the right time with enterprise RSS servers and software from Attensa.
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Information workers today are drowning in content — email, newsletters, press releases, and spam — and the problem is getting worse. To deal with this tsunami, workers are turning to RSS (Really Simple Syndication). Although efficient for individual i
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SlideShare is a cool place to host and share presentations. Upload all your slide decks, and find / download interesting presentations.
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Vyew is a FREE next-generation online collaboration and web conferencing service that brings people and content together. With Vyew you can host LIVE conferences and work collaboratively on content over time, ANYTIME.
links for 2007-06-09
June 9th, 2007 by Nomadishere
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Public Relations and Business Communications in the Age of Blogs
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# It improves participation spirit, collaboration, and the capabilities of team learning. It is ideal to run projects and to work with heterogeneous teams. It is also useful to promote dialogue and find lateral ideas outside the team.
# It allows integrat -
* a repository of relevant information about how the PR practice is changing
* a collaboration tool for PR professionals and people interested in the practice of public relations
* an open space where anyone can ask questions, post ideas, or -
Social Target’s Guide to Social Media Analysis is the worldwide guide to the companies who monitor, measure and analyze online social media. We’ve gathered the information you need to find the services you’re looking for, from basic blog monitoring and me
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This is the most complete reference to companies who offer social media monitoring and analysis services worldwide, with detailed profiles of 31 companies based in 9 countries. The Guide to Social Media Analysis has the information you need to accelerate
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Social Target offers research and consulting on social media, market intelligence and related new technologies for non-technical business leaders. We’re digital natives, so we respect the ways of online communities and will help you understand the boundar
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Social media and market intelligence for non-technical business leaders
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This thread was begun by Cameron Olthuis, expanded by Steve Rubel, then further enhanced by Jeremiah Owyang, and most recently supplemented by Joseph Jaffe and Omar Ha-Redeye. Rather than continue this expansion on a series of discrete blogs, it makes mor
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BEA AquaLogic Pages helps everyday participants create Web pages and Web applications. Put simply, Pages is a Web page authoring system and application builder. BEA AquaLogic Pages features a palette of drag-and-drop components that help participants crea
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Business 2.0 Magazine invites you to vote for the businesspeople who inspire, inform and infuriate you, from CEOs to entrepreneurs to media stars.
